Archive for February, 2009

Advertisers look to mobile handsets to extend brands

Advertisers faced with the reality of the global economic slowdown looked to mobile advertising to extend their brands at this year’s Super Bowl XLIII. A television spot lasting 30 seconds cost $2.5 million dollars at this year’s big game. Read the full story here. Read the original here: Advertisers look to mobile handsets to extend [...]

Adobe collaborating with Apple to develop Flash on iPhone

After months of development, Adobe CEO Shantanu Narayen said that Adobe is collaborating with Apple to perfect a version of Flash specifically for the iPhone. Read the full story here. See the original post here: Adobe collaborating with Apple to develop Flash on iPhone

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