The Hard Rock Cafe in San Francisco has begun an aggressive new ad campaign that sends passersby with a coupon on their mobile handset, via Bluetooth. Consumers can redeem the coupon by showing their mobile handset to the server or cashier.
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Hard Rock Cafe in San Francisco Using Bluetooth Marketing
Swisscom has launched a new mobile TV network using DVB-H, called Bluewin TV. Meanwhile, O2 and the BBC are reportedly interested in using the MediaFLO based TV network that Qualcomm is looking to establish in the UK.
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Swiscomm Launches DVB-H TV Service, O2 and BBC Interested in MediaFLO
The FCC is considering auctioning off a block of 700MHz spectrum later this year, and might require that the winner use the licenses to build a nationwide free broadband network. The spectrum was originally planned for use as a nationwide emergency communications network.
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FCC Considering Auctioning Unsold 700MHz D Block as Free Broadband
Samsung has announced the stylish Soulb candybar handset, hot on the heels of the commercial availability of the original Soul slider handset. Clad in a beautiful brushed metal casing, the Soulb has looks to kill and a matching feature set.
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Samsung Launches U800 Soulb Candybar
The Philips X800 touchscreen handset has made it through the FCC’s testing procedures, paving the way to be sold in the U.S. potentially. The handset features a 2 megapixel camera and microSD card slot for expanded storage options.
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Philips X800 Touchscreen Cell Phone Approved by the FCC